GrowthGPTGuide
AI Creatives

The 6 Things You Bring · 1 Required + 5 Optional

A product photo + one sentence is all you need to start. Not sure on the rest? AI will guide you through it.

The big idea

The biggest difference from older AI image tools — GrowthGPT doesn't expect you to spell everything out at once. Give it a product photo + one sentence about what you want, and AI fills in the rest by asking you. That's why no prompt engineering is needed.

6 elements · 1 must-give, 5 optional

ElementRequired?How to provide
📷 One product photoRequiredEither upload a product photo or share a product-page URL — AI will fetch and verify the main product image automatically (white background ideal, but a phone shot works too)
🌐 Target platformOptionalJust say "Meta" or "TikTok" — AI auto-picks size and style
👥 Target audienceOptionalOne sentence is enough, e.g. "active women 25-35"
💡 Core selling pointOptionalThe one thing about the product you most want highlighted
🎨 Brand color / styleOptionalHave brand colors? Mention them. If not, AI matches one for you
📝 Copy / sloganOptionalThe text you want on the image

Already set up a brand profile? Your logo and product photos are pulled in automatically — no need to re-upload. For brand-new products, upload a photo or paste the product-page URL the first time; afterwards, ask AI to save a brand profile and your logo, product shots, brand color, and visual guidelines will all be remembered — see #23 Brand Profile.

Don't have everything? No problem. Send AI a product photo + one sentence — it'll ask about the other 5. Say "make a Meta ad," and AI follows up with "What's the target audience?" "Any slogan to include?" filling in the details you left out.

Simplest possible start

The "Hello world" of the shortest command:

[uploaded product photo] Make a TikTok ad image, focusing on vlog filming use cases

That's it. AI auto-picks the 9:16 ratio, matches a vlog vibe, and fills in the audience and copy details you didn't mention. Don't love it? Say "go for a cleaner color tone" or "make a few more" — AI iterates from the previous version.

Already have it figured out? Say it all at once

If you already know exactly what you want, you can give AI all 6 elements at once:

[uploaded product photo] Make a [platform] ad image.

Product: [name + one-line selling point]
Audience: [age + interests]
Style: [3-5 keywords]
Brand color: [hex or description]
Text on image: [headline + CTA]

Going all-at-once works when you already have a clear concept. For everyday use, "start with one sentence and let AI guide you" is more relaxed and more likely to produce happy surprises.

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